Introducing the “Zero Stress” Order Entry Option

New this fall, the pilot launch of our “zero stress” order entry option where you mail in individual participants’ order forms and we enter your master order for you! The BRAX program you love – now with online e-store self-entry and new mail-in “zero stress” order options!

“When it comes to running fundraisers, organizations operate on different timelines and have unique needs. For a lot of our customers, order entry through our online e-store is preferable because it’s a way to begin immediately processing their orders. But some customers, especially those with large orders, would much rather let us handle the data entry. They incur a few extra days in processing because they have to mail us their order forms but if time allows, it’s a great option,” said Ryan Hedspeth, Vice President of Sales and Marketing.

To participate in the pilot program you must have started your BRAX fundraiser after August 18, 2014 and received catalogs with the new 3-part order forms. To submit your master order via the new “zero stress” order entry option, simply collect the white pages from all your participants’ order forms and use the enclosed self-addressed envelope to return the forms to BRAX. Be sure to fill out all the information requested on the return envelope and save the pink and yellow copies for your records. Please allow 48 business hours for processing the order once BRAX has received your forms in the mail.

For questions about the new “zero stress” order entry option, please contact Customer Care at 888-825-9339.

“Smart Snacks” Rule and Food-Based School Fundraising

If your school typically relies on food-based fundraising, note the “Smart Snacks” rule that went into effect on July 1, 2014 may now limit the number of food-based fundraisers you can run. It all depends on how many, if any, exemptions your state agency was granted by the USDA.

The rule applies to school-sponsored fundraisers during which foods that do not meet the nutrition standards for Smart Snacks may be sold. The law requires that state agencies must set an upper limit on the number of fundraisers that would be allowed. And if the state agency does not specify any exemption frequency, or the number of maximum fundraisers, they are in turn electing for a no food-based fundraiser policy.

The “Smart Snacks” rule was published on June 28, 2013 and went into effect on July 1, 2014 as part of the Healthy, Hunger-Free Kids Act of 2010.

Non food-based fundraisers, like BRAX Fundraising’s SpiritCups and SpiritTravelCups, and popular “Family Fun Nights” and other events are great alternatives to help raise money for your school.

2014 Holiday Schedule

It’s hard to believe it but the holidays are right around the corner. At BRAX we are fully aware that organizations need to consider the holiday break and fundraising product delivery. To provide you the best fundraising experience please use the table below to plan your Master Order submissions and distribution programs. As always, if we can help in any way, please call Customer Care at 888-825-9339.

Florida All Star Gym Promotes Local Team Designs for a Great Fundraiser!

Congratulations Okeechobee Xplosion All Star Cheer on raising over $2,000. Another great cheer fundraiser with BRAX Fundraising!

“I decided to go with BRAX for our gym fundraiser because you get to keep your profits up front and because I knew first-hand the quality of the product and the ease of the program from when I participated in a BRAX fundraiser in the past. To kickoff our fundraiser we had an initial meeting to pass out materials, including information about BRAX’s incentives, and then sent emails and had follow-up meetings once a month to check up on everyone. We excited our community by promoting local team designs like the Hurricanes and Seminoles. And we used the images BRAX provides on their website to promote our fundraiser on Facebook and other social media outlets.” – Kim Kosinski

Okee 2

One of the Okeechobee Youth Teams


Football Teams, Fundraise to Win $2,500 in New Equipment!

10304333_10152519130099297_5234343830015645848_nIt’s time for football teams across the country to raise money for their season and no other fundraiser has the power to excite communities like BRAX. Plus, football teams who run a BRAX Fundraiser this fall will be entered to win a $2,500 equipment grant on top of their profits!

Simply run your fundraiser and submit your order by October 31, 2014! The winner will be contacted directly and announced on our Facebook page on Friday, November 14, 2014.

Click here or call 888-825-9339 to learn more and be entered to win.

It’s Never too Early to Think Pink

PINK_Crucial_CatchNational Breast Cancer Awareness Month may not be until October, but it’s never too early to think pink and promote the importance of annual screenings. In support of the National Football League’s A Crucial Catch, BRAX Fundraising proudly offers an exclusively licensed line of NFL Pink SpiritCups as part of every fundraiser.

“Pink has become so much more than a color. It’s a symbol of a unified fight against breast cancer and a reminder that annual screenings save lives. We couldn’t be more honored to help support the cause with our friends at the NFL and their wonderful program, A Crucial Catch,” said Ryan Hedspeth, Vice President of Sales and Marketing for BRAX Fundraising. “And we urge communities nationwide to support their local organizations with the sales of pink, breast cancer awareness products, including our NFL Pink SpiritCups.”

About A Crucial Catch: 
The NFL, its clubs, players and the NFL Players Association are proud to support the fight against breast cancer. Our campaign, “A Crucial Catch”, in partnership with the American Cancer Society, is focused on the importance of annual screenings, especially for women who are 40 and older. Throughout October, NFL games will feature players, coaches and referees wearing pink game apparel, on-field pink ribbon stencils, special game balls and pink coins – all to help raise awareness for this important campaign. All apparel worn at games by players and coaches, along with special game balls and pink coins will be auctioned off at NFL Auction, with proceeds benefiting the American Cancer Society’s Community Health Advocates National Grants for Empowerment (CHANGE) program. The CHANGE program provides outreach and breast cancer screenings to women in underserved communities. Learn More.

BRAX Celebrates Pop Warner Scholars

This past Saturday, May 24th, was the annual All-American Scholars Banquet and BRAX Fundraising was there to help celebrate the achievements of these hard-working student athletes.

As a continued commitment to our nine-year sponsorship of Pop Warner, BRAX Fundraising awards yearly scholarships to four All-American Scholars. In Florida this past weekend, Shannon Brooks, BRAX Regional Director, got a chance to meet three of our four deserving recipients.


Brooks with scholarship recipients

Also honored at the banquet were this year’s exemplary Pop Warner ambassadors – Oakland Raiders Linebacker, LaMarr Woodley, 2014 Olympic Bronze Medalist, Erin Hamlin, Dallas Cowboys Owner, Jerry Jones, and National Football Foundation/College Hall of Fame President and CEO, Steve Hatchell.


Dallas Cowboys owner, Jerry Jones

“Though we think about and support our friends at Pop Warner all year long, the All-American Scholar Weekend represents the culmination of a great Pop Warner season, and a lot of hard work. We’re always honored to be there to help celebrate their annual achievements,” said Todd Elgart, President of BRAX Fundraising. “On behalf of the entire BRAX Fundraising team, congratulations 2013-14 Pop Warner All-American Scholars!”

A Salute to Our Military

Their sacrifice and bravery unparalleled, their memories never forgotten.

Please join BRAX Fundraising today and everyday as we salute the men and women who have fought and died for our country. With utmost admiration and appreciation, we thank you.


In addition, we’re very proud to represent all five branches of the U.S. Military. Our SpiritCups and SpiritTravelCups, made in America, feature Air Force, Army, Coast Guard, Marine and Navy designs as part of every fundraising program.

Wishing you and yours a happy and safe Memorial Day,

BRAX Fundraising

Football Season Has Begun!

NFL_02With the exciting 2014 National Football League (NFL) draft just last week, it’s officially the start of football season and no other fundraiser gets in on the hype like BRAX! With three products – SpiritCups, SpiritPopcorn and SpiritTravelCups – officially licensed in all 32 NFL teams, BRAX Fundraising has the power and mass appeal to excite your community all season long!

Below are links to some interesting articles recapping the 2014 NFL draft: